Cost Analysis - Chart tab - Insights
The overall metrics for all the selected ad campaigns is displayed at the top:
- Impressions
- AdClicks
- AdCost
- ROAS
There are two chart types available:
- A bar chart which displays the total amount of the metric within the period
- An area chart which displays the amount of the metric for each time interval (‘view’) within the period
Click on the left and right arrows to cycle through the chart types
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